Our brand work for Freshwater Baking Co. reflects the bakery’s essence — the winding coast of Brunswick woven into the surfside towns of Australia. The look blends this watery rhythm to the ingredients of their artistry. The colors convey the golden coast and the sway of ocean winds echoed here in Maine. The result is a laid-back presence, truthful to the hardworking grit of the bakehouse that embraces minimal regional and organic grains.